Philip Crosby

Quotes

• You have to lead people gently toward what they already know is right.

• Being convinced one knows the whole story is the surest way to fail.

• We can spend our whole lives underachieving.

• The great discoveries are usually obvious.

• Very few of the great leaders ever get through their careers without failing, sometimes dramatically.

• Selecting the right person for the right job is the largest part of coaching.

• Just being honest is not enough. The essential ingredient is executive integrity.

• A rule to live by: I won't use anything I can't explain in five minutes.

• Quality has to be caused, not controlled.

• If anything is certain, it is that change is certain. The world we are planning for today will not exist in this form tomorrow.

• Making a wrong decision is understandable. Refusing to search continually for learning is not.

• Quality is the result of a carefully constructed cultural environment. It has to be the fabric of the organization, not part of the fabric.

• You don't have to be noisy to be effective.

• Eliminating what is not wanted or needed is profitable in itself.

• Successful people breed success.

• Slowness to change usually means fear of the new.

• Change should be a friend. It should happen by plan, not by accident.

• In a true zero-defects approach, there are no unimportant items.